Blue Dart’s ‘Rakhi Express’ offer celebrates the bond of love

  1. Introduces special offers for all COVID-19 warriors 
     

Bangalore, 6th August 2021: Blue Dart, India’s leading logistics service provider and part of Deutsche Post DHL Group (DPDHL) takes its Group credo of ‘Connecting People, Improving Lives’ further by launching its “Rakhi Express” offer. The offer, while allowing individuals to connect with their loved ones across the world, aims to appreciate and give thanks to the nation’s COVID-19 warriors who continue to work to protect every Indian citizen.  

The offer provides all COVID-19 warriors, sending or receiving a Rakhi shipment, a special discounted price of INR 200/-. Customers sending their rakhi shipments to their siblings and loved ones domestically are offered a special discounted price of INR 250/- on shipments weighing up to 0.5 kg. Blue Dart understands that loved ones sometimes may reside abroad and therefore, for all international Rakhi shipments, customers can avail a discount of up to 50% on Basic Freight for shipments weighing between 0.5 Kg to 2.5 Kg, 5kg, 10kg, 15kg and 20kg with Time Definite Express Delivery. The offer period runs from July 26th, 2021, to August 23rd, 2021.   

The Express Logistics provider is also organizing an exciting ‘Slogan Contest’ at its outlets exclusively for customers booking domestic Rakhi shipments. Customers can fill a form and complete a simple slogan: “Our Family Loves Blue Dart’s Rakhi Express because….”. 10 of the most innovative responses stand a chance to win Smartphones!  

Ketan Kulkarni, CMO and Head – Business Development, Blue Dart, says, “The world continues to fight its battle against COVID-19 and its many emerging variants. This year too, the nation will celebrate the festive occasion of Rakshabandhan with strict social distancing norms. The festive seasons’ pomp and grandeur is dialed down as each of us do our part in helping rid the nation of COVID-19. During this challenging time, Blue Dart, stands true to its foundation pillar of Customer Centricity and continues to go the extra mile to bring its customers and their loved ones, closer together, even if they are miles apart – We Move So Your World Can Move.” 

He further adds, “Leveraging our market differentiators – our tech-based solutions, our Boeing 757-200 Freighters as well as our colleagues working hard across our HUBs, offices, service centers and our frontliner/pilot colleagues, we aim to deliver our customers’ shipment, on time, every time. We understand the importance and the meaning behind sending a rakhi shipment/gift and therefore whether the shipment contains a Rakhi and a note or it contains a large gift, we will ensure it reaches your loved ones in perfect condition and well within time and therefore, If it’s Important, #BlueDartIT.”  

Blue Dart has been working tirelessly in order to guarantee an enhanced customer experience through the pandemic. Ensuring mission critical supply chain continuity as well as non-essential supply chain continuity, offering its customers with a number of discounts during this challenging period, and leveraging technology to offer Contact Less Delivery, launching its Mobile application ‘My Blue Dart’, and recently launching the Blue Dart Med-Express Consortium that will use drone delivery, Blue Dart has ensured that it lives up to its Customer Centricity. Shipping with Blue Dart, customers can have a seamless express logistics experience without the fear of contagion.  

Blue Dart will deliver rakhis across its 35,000+ locations across India and the 220 countries and territories its services across the globe, as part of the DPDHL Group. Customers can have an entirely Contact Less Experience with the organization as customers are offered with an array of acceptable payment methods including 16 digital wallets, Net banking, Credit & Debit Cards, Bharat QR Code, and UPI (BHIM).  

To avail Blue Dart services or for any further enquiry, customers can call the Customer Care Number – 1860 233 1234 or send an email to customerservice@bluedart.com.  

To find the nearest Blue Dart counter, log on to www.bluedart.com or use the ‘My Blue Dart’ Mobile application available on Apple Store and Play Store.  

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About Blue Dart: 

Blue Dart Express Ltd., South Asia’s premier express air and integrated transportation & distribution company, offers secure and reliable delivery of consignments to over 35,000 locations in India. As part of Deutsche Post DHL Group’s DHL eCommerce Solutions division, Blue Dart accesses the largest and most comprehensive express and logistics network worldwide, covering over 220 countries & territories, and offers an entire spectrum of distribution services including air express, freight forwarding, supply chain solutions, customs clearance etc. 

The Blue Dart team drives market leadership through its motivated people, dedicated air and ground capacity, cutting-edge technology, wide range of innovative, vertical specific products and value-added services to deliver unmatched standards of service quality to its customers. Blue Dart’s market leadership is further validated by its position as the nation’s most innovative and awarded express logistics company for exhibiting reliability, superior brand experience and sustainability which include recognition as one of ‘India’s Best Companies to Work For’ by The Great Place to Work® Institute, India, ranked amongst ‘Best Multinational Workplaces in Asia’ by The Great Place to Work® Institute, Asia, voted a ‘Superbrand’ and ‘Reader’s Digest Most Trusted Brand’, listed as one of Fortune 500’s ‘India’s Largest Corporations’ and Forbes ‘India’s Super 50 Companies’ to name a few. 

Under the DPDHL group motto of “Connecting People, Improving Lives”, we focus our corporate responsibility under three pillars – GoTeach (Championing education), GoGreen (Protecting the environment) and GoHelp (Structures engagement with communities & Disaster management response).  

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